About us.
Who we are
We’ve been in programmatic advertising since before it even had a name. In 2009, we worked with Microsoft Direct Response, collaborating directly with advertisers across Europe.
At the forefront of programmatic, when many doubted its potential, we fully embraced it—implementing it 100% and helping our publishers double, sometimes triple, their revenue.
Precision targeting.
For Advertisers
Finding the right audience isn’t just about demographics—it’s about precision targeting. At Madman, we go beyond standard data points to identify and place your brand in the most relevant environments.
Tailored revenue.
For Publishers
With years of hands-on experience, we understand that every publisher is unique. We find unique revenue streams and connect publishers with exclusive advertisers that match their specific audience and content.
